Ideal Standard

Straightforward were asked to created the ‘plumbers guide’ to their extensive product range.

Starting out from an excel spreadsheet, we redesigned the brassware brochure from the ground up.

 

      • Design & Layout of 254 page product brochure
      • Iconography
      • Photography & Retouching
      • Series of adverts to be featured within the brochure
      • Project Management
      • Print Management

Project Stats

264

Pages

500

Products

20,000

Individual data entry points of product specification

Supporting Advertising

Iconic Design

Straightforward produced key pieces of marketing collateral and printed literature. They’re a reliable extension of our marketing department who always deliver value.
Jeff Williams – Ideal Standard, Brassware Category Manager
 

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