We created a series of informative explainer videos for temporary recruitment software company Flo.

Explainer videos were a great way to explain exactly how Flo’s software works. Whether as a one-minute quick tour or two minute deep dive we were able to highlight features and benefits in a visual and easily digestible manner.

From the outset, we knew these videos would need a distinctive visual style that fitted exactly with Flo’s existing brand. During a process of storyboarding, sketching and planning we defined an animation style to showcase their software whilst keeping Flo’s distinctive flare.